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Trademark a Name How to Register a Trademark for Your Business

So, you finally settled on the perfect name for your product or service it describes the business without being overly descriptive, it tells your customers exactly what you want them to know and it’s catchy. That’s fantastic! Finding just the right name is vitally important to the success of any product line or service.


Is it required that I register my trademark?


No, not at all. However, registering your trademark, specifically your Federal trademark, does provide you with several advantages:


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Free Name Search The Pitfalls of Relying on Free Name Research

You found the perfect name for your business and are ready to make your place in the business world. You know you should check to make sure that no one else has rights to your name but where to start?


Doing a search of the web brings up many, many services offering to search your name for free or for a minimal cost. Before you jump on board, make yourself aware of the following pitfalls:


Free research will never give you an accurate glimpse of what’s out there in terms of names of products or services. If it’s free, by all means, take advantage of it; however, please make yourself aware of any “hidden” costs and, most importantly, that

Trademark a Name How to Register a Trademark for Your Business
...name now, make sure it's truly yours! Shannon Moore is the General Manager, East Coast for TradeMark Express. Since 1992, TradeMark Express has met the needs of their clients with comprehensive research, application preparation, attorney referrals and trademark consultation. For ...
you will be missing large chunks of information that are necessary to any comprehensive name search.


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Trademark a Name How to Register a Trademark for Your Business

So, you finally settled on the perfect name for your product or service it describes the business without being overly descriptive, it tells your customers exactly what you want them to know and it’s catchy. That’s fantastic! Finding just the right name is vitally important to the success of any product line or service.


Is it required that I register my trademark?


No, not at all. However, registering your trademark, specifically your Federal trademark, does provide you with several advantages:


Continue Reading »





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Trademark Infringement Against Newly Formed Businesses

Many years after forming a new business, your company may receive a letter telling you that your company s name is infringing upon another company s name. This could lead to either your company being forced to change its name or undergo litigation. In Illinois, a corporation or a limited liability company registered with the Secretary of State can have a name similar to a company located outside the state. This then leads the prevention of trademark infringement up to the company itself or a corporate attorney.


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Free Trademark Search - Is it Possible to Search my Trademark for Free?

Yes and no is really the only way to answer this question. While there are some great preliminary sites anyone can access for free, that is NOT a clear cut indication of what s out there in terms of company names, service names or product names.


Only comprehensive research will tell you if a name is truly available.


Let’s take a look at some free, preliminary sites and where they fail to be comprehensive:


The [http://www.uspto.gov]USPTO Web Site: You’ll be able to search some of the Federal trademark files at this site.


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